Everyone will tell you to " post frequently, be consistent, keep to a schedule, have a nice blog design, and take good photographs....
Everyone will tell you to "post frequently, be consistent, keep to a schedule, have a nice blog design, and take good photographs." This is what I say:
Remember why you started / Know why you blog
The reason you started to write a blog might change and evolve over time but always keep in mind your ultimate goal. Are you writing for friends and family? Are you trying to engage with new people? Make new friends? Do you want to promote your business? Or other people's? Do you want to make money from advertising? Are you trying to further your career opportunities? Don't let other people's reasons for blogging sway what you write about and why you blog, everyone's goals are different. Remember to keep asking yourself, "why do I blog?"
Write about what you want to write about
Your content will probably change over time, in fact, it should and that's a good thing. It doesn't matter that your blog started as a fashion, beauty, travel, DIY, or general lifestyle blog - always blog about what you feel compelled to. If you want to write more lifestyle posts but you've set yourself up as a DIY-er, go ahead and write those lifestyle posts. If you're a fashion blogger who wants to get crafty, go ahead and make things. Try things out, change things up. Diversity is good.
Don't write about anything that bores you.. even if other people love it
So those new blog post you're writing haven't been as well received as your usual content; your posts aren't getting as many "likes"; you don't get as much interaction in the comments, and you find your views take a dive whenever you post something that isn't what you usually blog about. If you enjoy producing those posts, keep producing them. All that is happening is your audience is shifting and soon enough you'll find a new audience of people who will find your blog and love it. Never write blog posts just to appease your readers, they will come and go as interests change. Don't try to keep everyone happy, that's not even possible. Write about what you want to write about and do it passionately.