About Blogging

Everyone will tell you to " post frequently, be consistent, keep to a schedule, have a nice blog design, and take good photographs....

About Blogging

Everyone will tell you to "post frequently, be consistent, keep to a schedule, have a nice blog design, and take good photographs." This is what I say:


Remember why you started / Know why you blog
The reason you started to write a blog might change and evolve over time but always keep in mind your ultimate goal. Are you writing for friends and family? Are you trying to engage with new people? Make new friends? Do you want to promote your business? Or other people's? Do you want to make money from advertising? Are you trying to further your career opportunities? Don't let other people's reasons for blogging sway what you write about and why you blog, everyone's goals are different. Remember to keep asking yourself, "why do I blog?"


Write about what you want to write about
Your content will probably change over time, in fact, it should and that's a good thing. It doesn't matter that your blog started as a fashion, beauty, travel, DIY, or general lifestyle blog - always blog about what you feel compelled to. If you want to write more lifestyle posts but you've set yourself up as a DIY-er, go ahead and write those lifestyle posts. If you're a fashion blogger who wants to get crafty, go ahead and make things. Try things out, change things up. Diversity is good.


Don't write about anything that bores you.. even if other people love it
So those new blog post you're writing haven't been as well received as your usual content; your posts aren't getting as many "likes"; you don't get as much interaction in the comments, and you find your views take a dive whenever you post something that isn't what you usually blog about. If you enjoy producing those posts, keep producing them. All that is happening is your audience is shifting and soon enough you'll find a new audience of people who will find your blog and love it. Never write blog posts just to appease your readers, they will come and go as interests change. Don't try to keep everyone happy, that's not even possible. Write about what you want to write about and do it passionately.

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53 SHARE YOUR THOUGHTS

  1. Agreee with everything you said xxx

    BerrieBlogs {beauty blog}

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  2. Thanks a lot for putting this up Sophie! It's very reassuring for new bloggers like me to know that the change in dynamics of our blogs isn't unusual and things will fall in place eventually! :-)

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  3. all of the YES to this! the main reason i've never tired of blogging or wanted to give up is because i write what *i* want to write about. it's changed over time, and although i'm not a good writer ..i've gotten better and that's good enough for me. i would never, ever write about something i didn't want to write about, but at the same time i do like to challenge myself every now and then by doing something a little different from my norm.

    if it's something you want to continue to do, you need to have some passion. it always shows, and people will respond to it in some way.

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  4. All of these are important, especially the bit about writing. Writing what you want and writing about what interests you will keep you blogging for a long time.

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  5. I agree with your points..otherwise writing on your blog can feel like a chore! At the moment, I feel there's an avalanche of advice about what you should and shouldn't be doing/how to gain followers and so forth...everytime I click on the most popular posts...currently they seemed to be the most liked!

    http://vodkaandarose.blogspot.co.uk

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  6. I agree with all these points, something I have to remind myself every time I blog. At the end of the day it will be you and your blog, if you don't blog about what you love, it will be seen through your blog. xx

    Her Place at the Universe

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  7. Lara de Mercy9/13/2014

    I completely agree with all of this! I think there is plenty of advise out there for people to see their blogs as businesses but that can only encourage detaching yourself from your content as well. When rather it should be a reflection of what interests you and how you evolve over time! xx

    Seven Days

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  8. Madeline9/13/2014

    Very good tips :)

    http://www.madelinefedmont.com/botanical-garden-in-montreal/

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  9. Agree! I believe you can't sound authentic if you are writing about things just to please other people.

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  10. I don't understand the concept of blogging for other people. I feel like blogging is a bit of an egocentric pursuit, this coming from a fellow blogger. I want to write about something I'm interested in first. If other people aren't interested, it's totally fine. I'd still be blogging anyway!

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  11. laura anne9/13/2014

    I totally agree with these points, especially about writing what you want to write about. There's too many bloggers that write about things just to get more views xx


    laurathinksabout.blogspot.co.uk

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  12. i've found this kind of stuff a bit difficult given that my blog was really becoming quite beauty focused before i left home and now it's clearly just full of my travel photos, and i don't know what's going to happen with it when i get back, but you're right - i've just been blogging what i like and what is relevant to me and my goal with blogging has never been to turn it into a career but just to make friends and have a place to express myself/my interests/post my photos online, so whatever is relevant to me is what ends up going on there, even if i alienate people who aren't into beauty and then alienate beauty bloggers when i start posting travel photos. as long as i make friends through it and have a space to interact with them and i'm posting content that i am happy with then that's what my blog is for. :)

    little henry lee

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  13. And what about if at the moment I don't really truly know the answer to the question why did I start blogging? (again on a fresh blog in my case this time?) I have some airy reasons, but none I really understand, beyond wanting to be part of a blog community again, but not just as a reader... Is that enough?!

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  14. I think so! I didn't really have a reason when I started, and when I got back into it, it was more like, ...wow I've been away for a while, I should get back into it. And now that I've created a bunch of content, I'm going to keep doing it because I feel like it, because I still have ideas to throw out there :) That's totally enough!

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  15. Don't Forget To Move9/14/2014

    Good tips. Sometimes I find myself struggling to put out an article that I think will bring in readers. And then I switch gears and write about something I actually want to, and then it flows so much easier and reads more authentically!

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  16. chantelle9/14/2014

    Thank you for reminding me of #2. My life has changed so much since I started blogging, that I can't see myself continuing down that trail! Which I haven't!

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  17. Love this! Recently I've been a bit worried about branching out into lifestyle but those type of posts make me so happy so I've just gone with it. People can tell that you're enjoying writing/or not enjoying it! I'd rather write what I feel like writing :)

    Sarah | More Than Adored

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  18. Especially the third one applies to me - I've been trying some new things and while I can see some of my old readers (followers on wordpress.com) don't 'like' the posts anymore, I do have some new ones that like it. If I enjoy it, I blog about it.


    Jimmy | http://amsterdaily.wordpress.com

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  19. This is fantastic, and so true. I can't imagine writing about something I have no interest in just to appease readers!


    Bramble & Thorn

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  20. thank you for the advice :)
    It's true, we have to blog about somethin that we love to write and want to share it with the world. Don't blog just because you want to please other people and fulfill all of their expectations. The reason why I love blogging community is because I can make friends with others who share the same interests as me and plus I can ramble about absolutely anything on my blog to set my mind free ..


    xoxo
    www.colorsinmybubble.blogspot.com

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  21. I feel like there is so much advice about blogging these days, but it is all the same: be consistent, post often, make lists, etc... However, all your tips are great and completely true! I've started my blog only recently and I think that at the start, it is easy to get discouraged, so #1 is really important :)

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  22. I agree with you 100%. There's so much of those already cliché blogging tips, that these seem really refreshing and true!


    evelinkivi.blogspot.com

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  23. You know how I feel about change :)) Change is good and there will always be new people to meet.

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  24. It feels as though a lot of bloggers have forgotten what the point of blogging is; I see a lot of people not replying to comments, subbing other bloggers for not having enough readers, and generally being jerks to one another.


    I blog because I want to share with other people but also I want them to share with me. I want to make friends and engage with people - I can't do that if I'm writing to earn money or appeal to the majority.

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  25. Absolutely. Recently I experienced a change in how I felt about the content I was writing and I went with it; it's opened new opportunities and I'm starting to meet new people through my blog. It's wonderful.

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  26. It certainly is an "avalanche of advice" right now. Advice is all well and good.. if it comes from the heart but I think a lot of people are writing posts for popularity at the moment, which is peculiar.

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  27. "You and your blog" - I like that :))


    I definitely agree with you.

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  28. I am really against this idea of treating a blog as a business, I think too many people lose the reason why they blog because of it.

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  29. Absolutely; if something stops being as important/interesting to you, stop writing about it and if you really want to write about something but your current readers don't like it - write it anyway! New audiences can be reached; we don't always have to write to appease other people.

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  30. Totally. I think we all want our content to connect with people but I'm pretty sure we've all experienced one of our posts not doing as well as we expected even though we think the content was some of the best we've produced! You just have to keep writing and connecting with new people.

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  31. Absolutely - it's definitely become more apparent.

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  32. It's OK to feel unsure about where your blog is going; I recently felt a change in my content and I just went with it, but it wasn't always clear what I wanted to change. I really had to figure it out.. and then it clicked.


    Absolutely share your travel photographs - your current audience might not like the change (although I'm certain the majority will embrace it) but you will find a new audience to connect with who LOVE your new content.


    Just go with it and see where it takes you :))

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  33. Then that's OK too. If you want to write to connect with people, see where it takes you. That sounds like a good reason to want to blog to me :))

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  34. I'm sure your readers appreciate it too.


    We all struggle with producing content and it can be really frustrating but just keep going! :))

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  35. Things change, people change, lives change - embrace it :))

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  36. It's better to write passionately about what you REALLY want to write about than write poorly about something because your heart isn't in it just because your readers expect the content.


    It IS scary changing content; I started this blog as a straight up beauty blog. Within a year I've introduced fashion and books, and most recently I completely changed the content to be more about lifestyle and running a business. People embrace it, they really do :))

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  37. It's tough, you don't want to alienate your "original" audience. But you have to remember it's a continuous flow; people come and go regardless of whether your content changes or not.

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  38. Thank you so much, Tessa!

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  39. 100% - if we're not blogging to connect with people, why are we blogging? What's the point?

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  40. I'm glad you liked my post, Klara. I feel the same about advice posts.. there is an overkill of the same advice being repeated just for 'likes' on posts and it makes me sad. This isn't a competition, blogging isn't supposed to be about who can get the most readers and who can get the most 'likes.' Sure, we want to reach more and more people so we can connect to new future friends - but it feels shallow to only want more readers just to elevate our position on the blogging community.

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  41. I agree with writing about what you love - my lifestyle/advice posts don't 'do as well' as my fashion/beauty posts but I love writing about those topics as I find them important.

    Lauren x

    Britton Loves | Fashion Lifestyle + Photography - www.brittonloves.blogspot.co.uk

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  42. Exactly! It's your blog, you can do whatever you want with it. it all depends on what you want to achieve. If you want followers and clients, then you just have to post regularly! Otherwise, people will forget you exist. Kinda. it happens. :D

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  43. Karen Runwright9/16/2014

    I find this to be so true. My blog started as a running blog but I find I want to write about all the other things that happen too so it has morphed into more of a lifestyle blog and I am truly ok with that.
    Check me out at http://runwright.net

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  44. Thanks so much for your post! I just started my blog and i feel like sometimes i get to be 'forced' to get us much likes as possible. The reason i started to blog is to share my life, what i do, and the beauty and inspiration i come across. I love it when people like it, but if that doesn't express itself in 'likes', it's okay (though I can feel the pressure of it sometimes). I'm probabaly still searching for the right targetgroup. Thanks for the encouraging i find in your words.

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  45. This is fabulous. That last tip especially resonated with me. My engagement has gone way down recently and I've felt at odds with myself, unsure whether I'm actually enjoying what I'm writing about. I'm giving myself a vacation (ish) next week and I can't wait to see what my brain comes up with once it's rested! :) xx


    Little Miss Katy | Fun, Food & Fashion

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  46. Rِeem ♦ ³9/18/2014

    Loved the last tip
    www.makeupforlunch.blogspot.com

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  47. This is a great post! Blogging for me is something I've learnt over time, I now blog about fashion the way I want to, and don't tend to do outfit posts because they don't feel right. Although for a long time I thought that's what I needed to do to be 'successful'. Now I just write, and I love it so much more. If people pick up on that, then I'll be a happy lady! x Vicki x
    www.vickilouisemuse.com

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  48. Natalie Bradley9/27/2014

    I've read so many posts about blogging, but these tips are great, especially the second one!
    I keep getting requests from people to write about things or my boyfriend asks me why am I writing a post about something a bit off the usual topic, but I agree, if you're passionate about something and want to blog about it, then why not!?

    www.atoothgerm.blogspot.co.uk

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  49. lemon tierres10/13/2014

    Interesting update and I agree with everything - especially the last point. If you write about something you don't love you simple don't get the meaning and your intention across. X
    www.lemontierres.com

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